You get your restaurant recommendations from your friends.
Bubble Tea House is giving you a bestie.
My Role: Concept (alongside Art Director Shane Shaji), Copywriter
Introducing Bobagotchi
the digital companion rewards app
Earn discounts and unlock accessories by ordering tea with your pal.
But be sure to check in often, because happy Bobagotchis have the most to offer.
Choose a character that speaks to you.
Deepen your relationship on Twitter, where each character can express its unique voice.
Promoted on Instagram Stories…
…and in-store.
Rep your Bobagotchi.
Art Director: Shane Shaji